Hamra is the historical center of Ras Beirut – the most cosmopolitan neighborhood of the capital and a sure investment value. Hamra has been booming for more than a couple of years, and continues to be in great demand by developers – who follow the market trend. Hamra is a collection of three different geographical entities: the area around Hamra Street is the heart of the neighborhood, then the eastern and western ends. Each geographical area caters to a special niche market and offers different development potentials. These differences are reflected in the price of the BUA. While land is becoming extremely rare in the heart of Beirut, Hamra still offers some golden development opportunities.